Josh Shapiro
Build Products, Tell Stories
Read my Substack
Josh Shapiro
Click here to read my Substack:Product marketing, writing and great readsClick here to read my Substack:Tech and the latest books I’m reading

No, not this Josh Shapiro(Governor of Pennsylvania)

Pennsylvania Governor Josh Shapiro

This one.

Josh Shapiro.

I'm passionate about storytelling, marketing and product strategy for B2B/B2C solutions that protect and improve people's day-to-day lives.

I'm passionate about storytelling, marketing and product strategy for B2B/B2C solutions that improve people's day-to-day lives.

Josh Shapiro

Hi everyone!

My name is Joshua Shapiro, and I'm excited to throw myself into the product marketing fire at a fast-paced, high-ownership startup. Extra points if you solve problems people face in their day-to-day lives.

Grind at a place like this? I'd love to connect.

I currently work as a Senior Fellow for President Ari Berman at Yeshiva University. If you're not sure what that entails (most people don't), my average day is a mix of ghostwriting for national media publications like the New York Times, editing videos on Adobe Premiere, and managing high profile speaker series with politicians and authors.

Before Yeshiva, I worked as a Content Strategist at ADJ Strategies where I helped C-Suite executives at public companies like Monday.com and Series A-B startups backed by Tier-1 VCs (Tiger, Insight, Bessemer) turn their unique insights and experiences into content that accelerates their GTM and attracts inbound opportunities.

When I'm not reading a marketing blog or building a productivity tool in Claude, I enjoy playing basketball, riffing on my guitar, devouring fiction books, and volunteering as a cantor at my local synagogue.

I craft narratives that help companies grow.

I currently work as a Marketing Associate for President Ari Berman at Yeshiva University. My average day is a mix of ghostwriting for national media publications like The New York Times, editing videos on Adobe Premiere, and managing high profile speaker series with politicians and authors.

Before Yeshiva, I worked as a Content Marketing Strategist at ADJ Strategies where I helped C-Suite executives at public companies like Monday.com and Series A-B startups backed by Tier-1 VCs (Tiger, Insight, Bessemer) turn their unique insights and experiences into content that accelerates their GTM and attracts inbound opportunities.

When I'm not reading a Substack or building a productivity tool in Claude, I enjoy playing basketball, riffing on my guitar, devouring fiction books, and volunteering as a cantor at my local synagogue.

Experience

Yeshiva University

Senior Stanton Fellow and Communications Associate
Office of the President

  • Videography (Sony a1)
  • Writing
  • Adobe Premiere Pro
  • Wrote articles that appeared in The New York Times, USA Today, and other European and Asian media outlets with President Rabbi Dr. Ari Berman. The New York Times piece was the most emailed guest essay for the week.
  • Spearheaded filming, editing and distribution of short-form media campaign that drove 5.6M+ impressions and 64K+ engagements across Instagram, Facebook, LinkedIn, and X and increased Facebook follower growth by 2,800%
  • Pitched, planned and produced podcast series featuring speakers like Bill Ackman, Congressman Ritchie Torres and international diplomats
Josh with President Rabbi Dr. Ari Berman

May 2026–Present

ADJ Strategies

Content Strategist

  • Writing
  • Client management
  • Brand strategy
Clients likemonday.comand others, backed by investors likeInsight PartnersTiger GlobalBessemer Venture Partners
  • Led content strategy for C-Suite executives at Monday.com and other Series A-B startups across various industries (healthtech, legaltech, fintech, infra, SaaS) who cumulatively raised $250M+ from tier 1 investors like Insight, Tiger and Bessemer
  • Drove content-led growth through high-performing LinkedIn posts reaching a 56% C-Suite audience segment, increasing follower growth rates by 124% MoM, attracting 80K+ unique users, and generating 250K+ impressions
  • Owned end-to-end client lifecycle including onboarding, strategy, interviews, and posting content
Josh at ADJ Strategies

October 2025–May 2026

Y-Studs A Cappella LLC

President

  • Content creation
  • Client management
  • Singing
  • Scaled digital reach across 46K+ subscribers with 555K+ YouTube and 1M+ Instagram video views through content and social media strategy
  • Spearheaded audience growth by driving musical performances across 60 North American and European cities
  • Orchestrated cross-functional operations including finances, marketing, sales, social media and logistics
  • Directed creative production, content marketing, music videos, YouTube Shorts, 10+ songs, and wrote vocal arrangements
Josh performing with Y-Studs

October 2022–March 2026

Yeshiva University

Marketing Associate
Office of the President

  • Videography (Sony a1)
  • Writing
  • Adobe Premiere Pro
  • Writer for President Rabbi Dr. Ari Berman’s national op-eds published in The New York Times, USA Today and outlets across Europe and Asia
  • Filmed, edited and distributed short-form media campaign to expand the President’s audience; drove 5.6M+ impressions across social media, resulting in 2,800% growth in Facebook followers
  • Managing production process for podcast series featuring speakers like Bill Ackman, Congressman Ritchie Torres and international diplomats
Josh with President Rabbi Dr. Ari Berman

May 2026–Present

ADJ Strategies

Content Marketing Strategist

  • Content strategy
  • Writing
  • Client management
Clients likemonday.comand others, backed by investors likeInsight PartnersTiger GlobalBessemer Venture Partners
  • Led content strategy for C-suite executives at monday.com and Series A–B startups including Hyro and Stigg, resulting in posts that reached a 56% C-suite audience segment, drove 124% MoM follower growth, attracted 80K+ unique users and generated 250K+ LinkedIn impressions
  • Drove end-to-end client lifecycle including onboarding, strategy, interviews and posting content across LinkedIn and company blogs
Josh at ADJ Strategies

October 2025–May 2026

Y-Studs A Cappella LLC

Head of Marketing

  • Social media strategy
  • Content creation
  • Singing
  • Performed as tenor singer for collegiate a cappella group in 60+ cities across North America and Europe
  • Scaled digital reach across 46K+ subscribers with 555K+ YouTube and 1M+ Instagram video views through content and social media strategy
  • Orchestrated cross-functional operations including finance, marketing, music, sales and social media
Josh performing with Y-Studs

October 2022–March 2026

Dryve Marketing

Podcast Producer

  • Podcast production
  • Research
  • Post-production
  • Produced Keeping it Kosher podcast for Orthodox Union; surpassed 50K views on launch episode
  • Owned show positioning, episode research and post-production

October 2025–March 2026

Education

Yeshiva University

Bachelor of Arts in Jewish Studies

Specialization in Jewish Philosophy

3.99

GPA

Summa Cum Laude

Honors

May 2025

Portfolio

Writing

Video

Yeshiva University

Short Form Videos for President Rabbi Dr. Ari Berman · yu.edu ↗

  • Content creation
  • Videography
  • Editing
5.6MImpressionsInstagram · Facebook · LinkedIn · X
3.5K+New followersFacebook and X
824KUnique viewersFacebook
64K+EngagementsFacebook and X

May 19 – Oct 1, 2026

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Substack

No, Not that Josh Shapiro

Product marketing, writing tidbits and whatever books I find lying on my shelf.

Reflections on tech and the latest books I’m reading.

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